The report includes:
- The UK's leading snack brands for awareness, purchase intent and Net Promoter Score
- Overall brand strength and Total Brand Equity index
- Industry averages and market dynamics
- Key takeaways for brands in the snack industry
This report is based on a nationally representative survey of 1000 people in the UK (aged 18+), surveyed between 18th December 2017 - 20th December 2017.